Privacy Policy

Why do we need your personal information?

It allows us to personalize your myPicks shopping experience and make shopping easier.

What information do we collect?

We collect the following information which you provide to us:

  • Contact information, such as name, address, telephone number and email address
  • Your home store
  • Household information
  • Payment information
  • Any communications you submit with your myBigY login
  • Purchases made with your Big Y Membership

In addition, when you visit our website, we will use “cookies” to receive and store information whenever you interact with us. This information, which may include the pages you visit on our site, your web address, the type of browser, device or hardware you are using, search terms, advertising identifier, mobile network information, and IP-based geographic location, helps us recognize you and customize your website experience. You can set your browser to reject and/or turn off cookies.

Analytics

We may use third-party tracking tools provided by third-party service providers to help us collect and analyze information about your use of the myPicks site. This information may include frequency of visits and the pages you visit on our site. We use this information to improve our site and your customer experience. Most third-party analytics tools collect only the IP address assigned to you on the date you visit our website, rather than your name or other identifying information.

Although third-party analytics tools store a cookie on your machine to identify you as a unique user the next time you visit our site, the cookie typically cannot be used by anyone but that third party. Some of these third-party service providers may collect information from our website for retargeting and interest-based advertising. All third-party tools are hosted by the third parties providing them to Big Y. These tools include the following:  Google. 

We use Google Analytics to collect information regarding visitor behavior and demographics on our website, and to develop website content. This analytics data collected by Google is not tied to any personally identifiable data. For more information about Google Analytics, visit: http://www.google.com/policies/privacy/partners/. You can opt out of Google’s collection and processing of data generated by your use of our website by going to:  http://tools.google.com/dlpage/gaoptout.

If you make use of a Big Y’s mobile app, we may use certain third-party tools for analytics.

Your Account

The information provided to us on your application for a Big Y Membership and myBigY Digital Account is merged with your myPicks profile. Whether we interact with you online or at our stores, we feel it’s important to have one account for you.

How do we use your information?

We may use the information we collect in a variety of ways, including:

  • Communicating with you about products, events and promotions;
  • Personalizing messaging for your website and mobile application experience;
  • Conducting research and analysis, including surveys and focus groups;
  • Administering contests and sweepstakes;
  • Processing purchases and payments;
  • Sending notices of product recalls;
  • Administering your account;
  • Evaluating and improving our products and services;
  • Preventing fraud, managing exposure to risk, and complying with our legal obligations; and
  • Analyzing your use of our site.

Big Y does not sell your personal information to anyone. You can opt out of any email or push notifications on the Big Y App or at bigy.com in your account info.

How is your information shared?

  • Employees
    Access to customer information is limited to employees who need it in order to serve customers or maintain our information systems. All employees are subject to our company’s security policies.
  • Vendors
    We may confidentially provide purchase information to vendors in aggregate (i.e., customer non-specific) or de-identified form in order to engage in planning, research and product development, or to bring you special offers on products and services.
  • Service Providers
    We may confidentially share information with companies that provide support services to us, such as direct mail, marketing, email, web hosting, and payment processing. These companies are not authorized to share or use the information we provide for any other purpose.
  • Third Parties
    Third parties that we contract with may use cookies and similar technologies to collect or receive information from our website and use that information to provide services on our behalf.
  • Other situations
    We may release customer information when we believe it is necessary to comply with the law, enforce our legal rights; or to protect our customers or us. We may also release your information if you request or authorize us to do so.

How secure is information about me?

  • Securing your personal information is our top priority. We have technical and physical precautions to protect your information. Our website uses Secure Socket Layer (SSL) encryption so that your personal information cannot be read as it passes over the Internet.
  • Remember to keep your email address and password secure. Also, be sure to sign off when finished using a shared computer.

What information can I access about myself?

Big Y myPicks, as well as bigy.com give you access to your account info for viewing and updating information. All of the information you’ve shared with us is available to you only, through https://www.bigy.com/rs/account/ Please review your profile and keep up-date.

Privacy of Mobile Website

Our mobile website allows you to create a shopping list, search or add products to a list, check price of a product available on myPicks, ‘clip’ digital coupons and engage in a variety of other activities and services.

Our mobile website collects information about the location of your device. You must first provide permission through your device before our mobile website obtains such location information from technologies like GPS, Wi-Fi, or cell tower proximity (or a combination of these technologies). We, and our service providers, may use and store this information, in combination with other location-based information such as IP address and billing, to provide enhanced location based services, such as store specific services, search results, and other content. You may opt-out from further allowing us to have access to your location data by adjusting the permissions in your mobile device.

Pharmacy

Pharmacy customers can find our Notice of Privacy Practices at https://www.bigy.com/Pharmacy/Privacy. Pharmacy Prescriptions are not currently available on myPicks.

Children’s Privacy

Our website is not designed nor intended to collect personal information from children under the age of thirteen. If we become aware that we have received personal information on this web site from a visitor under the age of thirteen, we will delete the information from our records.

Links to Other Sites

Our website may provide links to other sites for your convenience and information. These websites are operated by companies not affiliated with us, and have their own privacy policies. We are not responsible for the content of those websites, your use of them, or their privacy practices.

Changes to this Policy

This Privacy Policy was last updated December 2020. We may further update this policy at any time. We encourage you to review it from time to time for changes.